{"version": "1.0", "type": "rich", "title": "Soapbox, soap opera, ... what was it about soap , or the marketing of soap, that it lent itself to the lexicon in this way?", "author_name": "kontextmaschine", "author_url": "https://kontextmaschine.com", "provider_name": "kontextmaschine", "provider_url": "https://kontextmaschine.com", "url": "https://kontextmaschine.com/post/622756108515295232/", "html": "<div class=\"question\"><strong>talkinggorillabutler</strong> asked: <p>Soapbox, soap opera, ... what was it about soap , or the marketing of soap, that it lent itself to the lexicon in this way? </p></div>\n<p>it was the kind of dry, transportable staple consumable perfectly suited to the replacement of home and local artisan production by industrial mass manufacture</p>"}