yo what was that tastemaking 2000s hipster music site that was a successor to Rolling Stone/Spin except they did vicious low-grades sometime like a zine?

They were important circa like the Yeah Yeah Yeahs. But I keep thinking at them and getting Flavorpill, which was like the mid-2000s (“Sparks era”) web take on the events page

That closed down bcuz it was VC I guess and people eventually realized it was mimicking alt-weeklies where it had been a legitimating wrapper on the profit center of hooker ads

UPDATE: Pitchfork