fireleaptfromhousetohouse:

Imagine if the latest meme - memes ostensibly being a kind of organic counterculture, drying up and dying instantly when old media gets its meathooks on them - was a reference to a chart pop musician’s latest single and an item of consumer electronics, that has the feel of being an advert for both.

That’d be so sad, wouldn’t it?

Alexa, play Despacito.