"}\u201cIn television commercials, through which the new American businessman presents his visions and self-understanding to the public, perpetual revolution and the gospel of rule-breaking are the orthodoxy of the day . You only need watch for a few minutes before you see one of these slogans and understand the grip of antinomianism over the corporate mind \u2026 In most, the commercial message is driven home with the vanguard iconography of the rebel: screaming guitars, whirling cameras, and startled old-timers who, we predict, will become an increasingly indispensable prop as consumers require ever-greater assurances that, Yes! You are a rebel! Just look at how offended they are!\u201d
\n\n\u2014 Thomas Frank, \u201cWhy Johnny Can\u2019t Dissent\u201d (1995)