I hear from a brand representative that Pabst Blue Ribbon is planning a pinball machine, which they expect to sell for $5k to… bars with accounts, or perhaps distributors to use as promotional items like neon bar signs.

This is such a hilariously doomed idea it could only have been thought up by someone who has no idea how pinball economics works or what route operators do, my desire to watch the clusterfuck happen is matched only by my concern that such a high-profile fiasco could do real harm to the pinball renaissance.