\n\nOne high-growth post-type in 2015: \u201cYou\u2019re Right, But For Even Better Reasons Than You Think.\u201d\n
Like I\u2019ve said, The Awl is kind of the mid-late 2000s Gawker aged in place. Before it was a whole media conglomerate, or the predecessor of BuzzFeed, or whatever it is now, Gawker was a New York-focused gossip tabloid for people capable of comprehending nested clauses that split its focus between actual celebrities and the local media industry. Star magazine meets the New York Observer, I guess.
\nBut since it was the 2000s internet it was really about itself all along, and thus was always gossiping and analyzing about itself (and so on, recursively - see the Julia Allison \u201cmicrocelebrity\u201d thing, an experiment in closed-media-cycle ecology whereby you create a viable subject of gossip and media analysis by virtue of producing enough gossip and media analysis about the gossip and media analysis you\u2019re producing about the fact that you\u2019re creating her as a viable subject).
\nWell anyway what my point is taking that and letting it run for a decade or so while the parent organism continues to mutate under its own pressures (thus creating new source material to feed the maw), they\u2019re pretty worth listening to on the subject of internet media.
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